About Safety On Board

Thank you so much for visiting our site, we are glad you've reached this far!

I’m Sophie, founder of Safety On Board, mother of 2 (Sofia and Leo), and a certified international child car seat advisor & CPST, so you know that you are in good hands.

Choosing the best car seat for your child, your car and your lifestyle can feel overwhelming - we understand because we're parents too. That's why we're here to make it simple for you.

We started this journey in the UAE 4 years ago after moving from Spain, where rear facing car seats and Swedish Plus Test certified car seats are the norm. At that time, we brought Sofia a Swedish Plus Tested car seat, a Klippan Kiss2 to UAE. Soon we realized that having two cars, will not be convenient to shift her seat from one car to another. While searching for her second seat, and taking into consideration we will only trust Swedish Plus Test certified, we discovered it was not available in the country. 

What a surprise and disappointment at the same time!

Motor vehicle accidents are the leading cause of death for children worldwide, and in the UAE, 60% of the total children death happens on road. Our purpose is very simple, save children's lives.

Who We Are

Safety On Board is a family run business dedicated to child car seat safety in the UAE. We focus on spreading the awareness about the benefits of rear facing and Swedish Plus Test certified car seats. We share with parents our knowledge and provide them the best information to help them to keep their children as safe as possible on UAE road. 

Every car seat is handpicked - Top quality, comfort and among the safest in the world. Trusted by experts, backed by science, and tested to the highest standards, including the Swedish Plus Test, so you can enjoy peace of mind, confidence and the freedom to enjoy the ride. 

We hope our journey can help you and your loved ones stay safe, if you find our content helpful, please share it with your family and friends, and also join us to achieve #Goal0 children death in the UAE roads.